Sunflower oil Oleos
When designing the label for the exported sunflower oil, we were facing a challenge to depict the naturalness of the product, and to imply the geography of production without using any trite symbols. For the label we created a light watercolour illustration with a rooster and a rabbit settled in the reeds, heads of garlic and beans scattered all over, and a fish swimming by. The use of these surprising symbols, along with the traditional ones, made the imagery more emotional and vivider. We thank illustrator Maria Ruban for cooperation.
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